:root {
    --orange: #FF6B00;
    --white: #FFFFFF;
    --light-gray: #F7F7F7;
    --warm-dark: #1A1A1A;
    --text: #2D2D2D;
    --text-secondary: #555555;
    --border: #E5E5E5;
    --orange-light: rgba(255, 107, 0, 0.08);
    --orange-mid: rgba(255, 107, 0, 0.22);
  }

  * { margin: 0; padding: 0; box-sizing: border-box; }

  body {
    font-family: 'Montserrat', sans-serif;
    color: var(--text);
    background: var(--white);
    line-height: 1.75;
    font-size: 17px;
    font-weight: 400;
  }

  .hero {
    background: var(--warm-dark);
    color: var(--white);
    padding: 72px 24px 56px;
    text-align: center;
  }

  .hero-badge {
    display: inline-block;
    background: var(--orange);
    color: var(--white);
    font-size: 11px;
    font-weight: 700;
    letter-spacing: 2px;
    text-transform: uppercase;
    padding: 5px 14px;
    border-radius: 3px;
    margin-bottom: 24px;
  }

  .hero h1 {
    font-size: clamp(28px, 4.5vw, 46px);
    font-weight: 800;
    line-height: 1.18;
    max-width: 760px;
    margin: 0 auto 18px;
  }

  .hero h1 span { color: var(--orange); }

  .hero-sub {
    font-size: 17px;
    font-weight: 400;
    color: #aaa;
    max-width: 600px;
    margin: 0 auto 0;
    line-height: 1.65;
  }

  .hero-stats {
    display: flex;
    justify-content: center;
    gap: 40px;
    margin-top: 36px;
    flex-wrap: wrap;
  }

  .hero-stat { text-align: center; }
  .hero-stat .num {
    font-size: 40px;
    font-weight: 800;
    color: var(--orange);
    display: block;
    line-height: 1;
  }
  .hero-stat .label {
    font-size: 12px;
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 1px;
    color: #888;
    margin-top: 6px;
    display: block;
  }

  .container { max-width: 780px; margin: 0 auto; padding: 0 24px; }

  .takeaway-box {
    background: var(--light-gray);
    color: var(--text);
    padding: 36px;
    margin: 44px auto;
    max-width: 780px;
    border-left: 4px solid var(--orange);
  }

  .takeaway-box h2 {
    font-size: 14px;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: 1.5px;
    color: var(--orange);
    margin-bottom: 18px;
  }

  .takeaway-box ul {
    list-style: none;
    padding: 0;
  }

  .takeaway-box li {
    padding: 9px 0;
    border-bottom: 1px solid var(--border);
    font-size: 15px;
    font-weight: 500;
    line-height: 1.55;
    color: var(--text);
  }

  .takeaway-box li:last-child { border-bottom: none; }

  .takeaway-box li strong {
    color: var(--orange);
    font-weight: 700;
  }

  section {
    padding: 52px 24px;
  }

  section.alt { background: var(--light-gray); }

  .section-label {
    font-size: 11px;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: 2px;
    color: var(--orange);
    margin-bottom: 10px;
  }

  h2 {
    font-size: clamp(24px, 3.2vw, 32px);
    font-weight: 800;
    color: var(--warm-dark);
    line-height: 1.22;
    margin-bottom: 18px;
  }

  p { margin-bottom: 16px; }

  .bumper {
    font-size: 20px;
    font-weight: 700;
    color: var(--warm-dark);
    border-left: 4px solid var(--orange);
    padding: 14px 22px;
    margin: 28px 0;
    background: var(--orange-light);
    line-height: 1.4;
  }

  .chart-container {
    background: var(--white);
    border: 1px solid var(--border);
    border-radius: 8px;
    padding: 28px 22px;
    margin: 28px 0;
  }

  .chart-container.dark {
    background: var(--warm-dark);
    border: none;
  }

  .chart-title {
    font-size: 16px;
    font-weight: 700;
    color: var(--warm-dark);
    margin-bottom: 3px;
  }

  .chart-container.dark .chart-title { color: var(--white); }

  .chart-subtitle {
    font-size: 13px;
    color: var(--text-secondary);
    margin-bottom: 20px;
  }

  .chart-container.dark .chart-subtitle { color: #888; }

  canvas { max-width: 100%; }

  .stat-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
    gap: 16px;
    margin: 28px 0;
  }

  .stat-card {
    background: var(--white);
    border: 1px solid var(--border);
    border-radius: 8px;
    padding: 24px 18px;
    text-align: center;
  }

  section.alt .stat-card { background: var(--white); }

  .stat-card .big-num {
    font-size: 38px;
    font-weight: 800;
    color: var(--orange);
    line-height: 1;
  }

  .stat-card .stat-label {
    font-size: 13px;
    font-weight: 600;
    color: var(--text-secondary);
    margin-top: 8px;
    line-height: 1.4;
  }

  .insight-callout {
    background: var(--orange-light);
    border-left: 3px solid var(--orange);
    padding: 18px 22px;
    margin: 22px 0;
    font-size: 15px;
    font-weight: 500;
    color: var(--text);
  }

  .insight-callout strong { color: var(--orange); }

  .methodology {
    background: var(--white);
    border: 1px solid var(--border);
    padding: 32px;
    border-radius: 8px;
    margin: 36px 0;
    font-size: 14px;
    color: var(--text-secondary);
  }

  .methodology h3 {
    font-size: 12px;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: 1.5px;
    color: var(--text-secondary);
    margin: 0 0 10px;
  }

  .cta-section {
    background: var(--warm-dark);
    color: var(--white);
    padding: 56px 24px;
    text-align: center;
  }

  .cta-section h2 {
    color: var(--white);
    margin-bottom: 14px;
  }

  .cta-section p {
    color: #999;
    max-width: 560px;
    margin: 0 auto 24px;
    font-size: 16px;
  }

  .cta-btn {
    display: inline-block;
    background: var(--orange);
    color: var(--white);
    text-decoration: none;
    font-weight: 700;
    font-size: 15px;
    padding: 14px 36px;
    border-radius: 4px;
    transition: background 0.2s;
  }

  .cta-btn:hover { background: #e86000; }

  footer {
    text-align: center;
    padding: 28px 24px;
    font-size: 13px;
    color: #999;
  }

  @media (max-width: 700px) {
    body { font-size: 15px; }
    .hero { padding: 48px 16px 36px; }
    .hero h1 { font-size: 24px; }
    .hero-sub { font-size: 15px; }
    .hero-stats { gap: 16px; }
    .hero-stat .num { font-size: 28px; }
    .hero-stat .label { font-size: 11px; }
    .container { padding: 0 16px; }
    .takeaway-box { padding: 20px; margin: 28px 16px; }
    .section { padding: 36px 0; }
    .section h2 { font-size: 22px; }
    canvas { max-width: 100% !important; height: auto !important; }
  }